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Apparently as much about for-profit Twitter as “A Twitter for My Sister”
The most important part of the Twitter redesign for marketers is the new, enhanced profile functionality. It gives them a “much richer canvas,” as Twitter CEO Dick Costolo said earlier today. The new brand profile pages are available to a limited number of companies now but will be rolling out more broadly in the coming weeks.
In addition to the customizable background, the top of the page now allows more brand identity content.
New, Enhanced Profiles A Boon To Brands On Twitter
Continue reading: New, Enhanced Profiles A Boon To Brands On Twitter [Marketing Land]
Major changes ahead for Twitter; see this Twitter post for details.
Twitter is revamping the service with personal Twitter profile pages, a new timeline that includes rich media and other related information embedded into tweets, and easier search for information based on @ symbols (usernames) and hash tags.
Twitter Just Fired A Cannonball At Facebook And Google+
Continue reading: Twitter Just Fired A Cannonball At Facebook And Google+ [Business Insider]
An example of the importance of thoughtful data modeling: perhaps @MrsKutcher was not the wisest identifier choice
The world has watched the lives of Ashton Kutcher and Demi Moore unfold on Twitter every day since January 2009. The couple are among the microblogging service’s most popular users; Kutcher’s @AplusK account has more than 8.3 million followers, while Moore’s account, @MrsKutcher, has more than 4.2 million.
Moore publicly announced Thursday that she’s divorcing Kutcher, but made no mention on her account.
@MrsKutcher Files For Divorce; @AplusK Turns to Chime.in Before Twitter – Yahoo! News
Continue reading: @MrsKutcher Files For Divorce; @AplusK Turns to Chime.in Before Twitter – Yahoo! News
Twitter insights from Bill Gurley
Twitter is an innovative and remarkable information service. While it is amazingly democratic and allows literally anyone to broadcast publicly as a “tweeter,” the core value in today’s Twitter is the amazing flow of curated and customized information that emanates from its crowd-sourced user feeds. Other Internet networks like to keep the user “inside.” Much like Google, Twitter points out to the world. It’s a “discovery engine” and an “information utility” rolled into one. With Twitter, you get news faster, you see updates from your favorite artists, you hear directly from key politicians, and gain insights from influencers in a wide variety of specializations. Just as Facebook is symmetric in terms of its poster-reader… Continue reading: You Don’t Have to Tweet to Twitter « abovethecrowd.com
From the increasingly prolific @sparker
Spotify investor and former Facebook President Sean Parker had some harsh words for his favorite social network: its problem isn’t privacy, it’s that some of its most active users are leaving for other services.
“”The threat to Facebook is that power users have gone to Twitter or Google+,” Parker told the Web 2.0 Summit — because, he says, Facebook isn’t giving them enough ways to manage a glut of information.
Sean Parker: Facebook Power Users Have Gone to Twitter or Google+
Continue reading: Sean Parker: Facebook Power Users Have Gone to Twitter or Google+ [Mashable]
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